Benny Black Bear Puffkin made by Swibco. 5 inches. Puffkins were introduced by Swibco back in 1997. People were into buying and collecting cute little plush animals, and the Ty Beanies were very popular. So, Swibco came out with a little line of cute collectibles called Puffkins. They retired the first edition Puffkins in 2002 and introduced the Series 2 Puffkins in 2007. First Edition Puffkin. The tag reads: Benny is a very specail bear; he protects you from anything you fear. Benny is a show off to an extreme, he thinks he's untouchable, if you know what I mean. Birthday is 1-25-97. Item 6603. Dark purple tag.